Following a successful reworking of their existing assets for a brand new 2018 Twin Spires broadcast & web campaign (including spots for races such as the Kentucky Derby, and The Breeder’s Cup) , Churchill Downs returned as a client to task us with a similar text-based style spot to launch their new app for BetAmerica.
Sometimes a direct ‘hit-em-square-with-the-message’ yields the best results!
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